Beware the Blowhard Communication Strategy
The funny thing about being a blowhard communicator is that, eventually, it comes back to bite you. Look no further than former Red Sox ace turned video game entrepreneur Curt Schilling. When Schilling...
View ArticleThe Message or the Medium: Why Both are Critical to Successful Communications
I was inspired to write this post because every evening on my way home there is a middle-aged man who stands on the corner of a fairly busy intersection with a simple cardboard sign that states: Stop...
View ArticleRichard Sherman and the Importance of Sound Bites Done Right
“I’m the best corner in the game. When you try me with a sorry receiver like Crabtree, that’s the result you’re gonna get. Don’t you ever talk about me. Don’t you open your mouth about the best, or...
View ArticleDon’t Let the PR Plan Block Your Path to Success
“In preparing for battle I have always found that plans are useless, but planning is indispensable.” ― Dwight D. Eisenhower For years as a PR manager my vice presidents had come to expect that...
View ArticleWords from a Coaching Legend that Will Improve your PR Team
Coach John Wooden is best known for his unprecedented run of excellence as the head basketball coach at UCLA. Under his guidance, UCLA won an astonishing 10 national championships in a 12 year period,...
View ArticleBoo-ya! Communications Lessons to Remember from Stuart Scott
In 1993, I was a senior in college when a new ESPN SportsCenter anchor named Stuart Scott arrived on the scene. I remember vividly sitting in my campus apartment with my roommates and friends watching...
View ArticleWhy the NFL’s Bag Job Falls Flat: Communication Lessons from the League’s...
Clients often ask us the difference between a successful public relations campaign and one that is met with scrutiny or even worse, apathy. In a way it’s comparable to the differences between what...
View Article
